Your Coach & Consultant

I’m Jamie, founder of Humanfolk—an ICF Accredited Personal Life Coach, Certified NLP Master Practitioner, and Business Consultant. Here’s a bit about my journey.

I was fortunate to grow up in a supportive environment with a strong sense of connection and self-awareness. But, like many people, life presented challenges that disrupted this balance, teaching me valuable lessons in resilience and personal growth. These experiences deepened my understanding of the complexities of navigating both personal and professional worlds.

Despite these obstacles, I built a successful career in sales and business development, reaching senior-level roles. Balancing professional responsibilities with personal well-being was not always easy, and I recognise that many people face similar challenges, whether lighter or more severe.

A pivotal turning point came around seven years ago when I embraced meditation, which helped me reconnect with myself and find greater clarity and presence. To deepen this transformation, I immersed myself in Personal Coaching and NLP (Neuro-Linguistic Programming), which enabled me to overcome internal barriers and approach life with renewed focus and purpose. Becoming a certified coach and NLP Master Practitioner further accelerated my growth and prepared me to guide others on their journeys.

Today, through Humanfolk, I bring together my personal insights and professional expertise to support both individuals seeking personal growth and businesses aiming for strategic development. I help clients connect with their inner resources, move beyond limiting beliefs, and achieve their personal and professional ambitions. Whether you’re looking to overcome individual challenges or optimise your business, I’m here to empower you to reach your goals with confidence and clarity.

How do Coaching and NLP work?

As a trained Life Coach and NLP Master Practitioner, I offer both Personal and Business Coaching designed to unlock potential and achieve meaningful results.

Coaching is not Therapy, Counselling, or Mentoring. It’s a powerful, collaborative process built on an equal relationship between client and coach. Whether in a personal or professional context, coaching is future-focused, asking, “What do you want to be, do, or achieve?” Each session is a structured, transformative conversation aimed at helping clients identify their goals, uncover obstacles, and explore pathways to success.

We all possess the resources needed to accomplish our goals, though sometimes these inner resources are hidden or blocked by limiting beliefs. Coaching brings these resources to light, aligning them with the client’s aspirations. With professional guidance, clients often discover perspectives and strengths they may not have consciously recognised—a revelation that holds immense power.

For both personal and business challenges, I frequently integrate Neuro-Linguistic Programming (NLP), a model with tools and techniques to effectively remove subconscious blocks and shift unhelpful behaviours. NLP enables clients to work through self-imposed limitations, creating a sense of alignment and confidence in pursuing their goals.

By integrating NLP, we bring conflicting parts of ourselves into harmony, whether it’s moving past a personal limiting belief or overcoming a business challenge. When clients are aligned and focused, they become unstoppable in realising their ambitions, whether in life, career, or business.